Gartner Says Sales Leaders Who Position Technology As A Teammate Rather Than A Tool Will Unlock Seller Productivity And High-Quality Deals
Gartner, Tuesday, May 16,2023
May 16, 2023,
Volume 302, Issue 3
Sales organizations that actively position technology as sellers' 'teammate' rather than just another tool will unlock seller productivity and enable high-quality deals, according to Gartner, Inc.
During the opening keynote at the Gartner CSO & Sales Leader Conference, which is taking place here through Wednesday, Gartner experts explored how technology - particularly artificial intelligence - is key in augmenting the unique value that human sellers provide to buyers in a continuously disruptive environment.
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