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IT - Email
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How Do I Display My Brand's Logo In Emails?
Have you noticed some brand logos show up in the primary inbox in Gmail and other emails? Are you wondering how these brands are able to show their logos instead of just their first letters in the avatar slot? Do you also want to personalize your emails this way?

If your answer to any of these questions is yes, here's the solution you're looking for: Verified Mark Certificates (VMCs), digital certificates that make it all possible. Conceptualized and primarily developed by Entrust, VMCs enable organizations to display their registered trademark logo alongside emails in their customer's inbox. BIMI (Brand Indicators for Message Identification) are the guidelines that standardize how to get your logo to appear on email.
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IT - Marketing
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Webinars Help Change Digital Experiences For Digital Marketers
Remote work can make one miss out on opportunities to build unattainable personal connections without direct human interaction. It's not the same without face-to-face interactions. Now the question is, how should corporations react?

Creating appealing digital experiences that persuade people to participate is crucial.
Webinars are an essential part of this strategy since they capture the interest of a broad audience. Unlike e-books, blog posts, videos, and podcasts, webinars allow for two-way conversations while still providing audiences with knowledge and information.
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In An Agile World, Who Needs B2B Marketing Planning?
With a fiercely competitive business landscape, organisations have pushed the gas pedal to raise their growth momentum.

New technologies and tech disruptions are mandating newer ways of working. Constantly evolving customer expectations and buying behaviour are pushing marketing organisations to deliver results and high impact, all the time.
B2B marketing teams are under pressure to deliver high performance. They have to deliver results that have clear attribution to marketing efforts.
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AI Technology And Creativity Are Intertwined In Marketing
AI and creativity are twin pills in the field of marketing and must be treated as such.

Big data technology has helped many companies improve efficiency and address some of the top challenges they have encountered in recent years. A growing number of businesses have invested in AI to improve their business models. As a result, the market for AI technology is projected to be worth over $420 billion by 2028. Surveys have shown that 90% of the top businesses use AI, even though only 37% of companies use it at all.
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IT - Sales
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Startup Sales 101: Identifying And Selling To Your Target Market
Founders, take note: Just having a great product or service to offer is not enough to make a sales team successful. You need to know exactly who is willing to pay for that product or service and the best ways to reach them.

This is especially true for startups, where you may have a brand new product or service that is just getting established and lack the resources to waste on leads that go nowhere. I've been the founder and president of the Growthink family of companies since 1999. In this article, I'll explain how startup companies can identify their target market and sell to them effectively.
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3 Cost Trends In Cloud Computing Today
Application modernization efforts that support the aggressive rollout of digital strategies have paved the way for accelerated cloud adoption

This has resulted in enterprises spending a higher percentage of their IT budgets in the cloud. To scale the cost of doing business in the cloud effectively, enterprises need to understand the underlying reasons their costs are increasing.
A study by Andreessen Horowitz found enterprises are typically spending 20% more on public-cloud infrastructure than expected.
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Science Of Selling: How To Hit A New Level Of Sales Efficiency (Sept. 27th)
More than 65% of B2B organizations rank sales productivity as a top challenge.

Yet, today, GTM teams are expected to do more with less - meaning it's harder than ever to build a quality pipeline.
To overcome today's biggest sales challenges, sales teams need to put their numbers and processes under the microscope.
Join Kate Mattos (Sr. Director of Sales at Drift), Aaron Owens (Head of Revenue Operations Strategy at Intelligent Demand), Heidi Darling (CMO at ROI.DNA), and Owen Brewer (Revenue Architect at Winning by Design) for a conversation around the science of selling and how to improve sales efficiency and effectiveness.
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IT - CRM
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The Top CRM Software For Non-Profit Organizations To Consider
The editors at Solutions Review have compiled the following list to spotlight some of the best CRM software for non-profit companies to consider implementing into their processes.

Customer Relationship Management (CRM) is an important technology for companies across industries. For example, non-profits need an affordable, scalable, and easily deployable CRM solution that can adapt to the changing needs of their business. With that in mind, the editors at Solutions Review spotlighted the following CRM software solutions for non-profits to consider. These solutions can help non-profit companies of all sizes manage customer data, track interactions, maintain relationships, and, ultimately, provide meaningful experiences.
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Sponsor - SIM
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Society for Information Management (SIM) - South Florida Chapter
Joining SIM connects you with top IT leaders in the industry, including: CIOs, senior IT executives, prominent academicians, consultants, and other top IT professionals

The Chapter strives to strengthen professional communications among members who direct the application of information technology in private and public organizations. Chapter activities include:
- Meeting to share innovative ideas and real-world experiences which address enterprise information needs. We have excellent speakers from our membership and bring in industry executives or subject matter experts from many sources.
- Providing presentations by leading national information-management professionals and executives who benefit from management-information systems.
- Challenging our comfort levels by exchanging ideas with peers and business counterparts.
- Being a resource for each other, and personal networking.
SIM South Florida Membership Dues
Practitioners
- For-profit organization: $250/year
- Not-for-profit, educational or Government organization: $150/year
Non-Practitioner
- For-profit organization: $500/year
- Not-for-profit, educational or Government organization: $250/year
Joint membership with Tech Hub South Florida (SFTH)
- Joint membership with Tech Hub South Florida
- Joint membership for a Practitioner from a Not-for-profit, educational or Government organization: $215/year
The geographical scope of the South Florida Chapter is Miami-Dade, Broward and Palm Beach County. Subscribe to receive emails from the chapter to get notified of all relevant events in the area. If you are already subscribed, you will be sent a link to update your preferences.
Connects the Area's Premier IT leaders - for Business Solution Exchange, Professional Development, and Timely Education
(Get More Information . .)
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Sponsor - ISACA
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ISACA South Florida Chapter
A diverse group of innovative thought leaders partnering with the community to serve as the first choice for professional development and a global role model for ISACA Chapters by 2024
SPONSORSHIP PROGRAM
- ISACA South Florida Chapter outreach to more than 1,000 professionals, and partner organizations which represent a range of Corporate IT Audit, IT Compliance, IT Governance & IT Security responsibilities in a cross section of industries and business sizes
- Extensive networking opportunities, face-to-face contact and one-on-one meetings
- Display of your latest products and services to all attendees
- Traffic flow throughout the exhibition area
- Display of your logo and link to your home page on our ISACA South Florida Chapter web site
Find out more! Contact us at president@isacasfl.org
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Sponsor - ISSA
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South Florida Chapter of the ISSA
The ISSA South Florida Chapter (SFISSA) is a not-for-profit organization of information security professionals and practitioners

ISSA provides educational forums and peer interaction opportunities that enhance the knowledge, skill and professional growth of its members. Members include practitioners at all levels of the security field in a broad range of industries, such as communications, education, healthcare, manufacturing, financial and government. SFISSA is an excellent vehicle for those who need to acquire CPE credits for certification needs. We need your support, so we hope that you will consider becoming a sponsor to support our chapter.
Sponsorship Options: Chapter sponsorship
Platinum sponsors $1,500/meeting benefits include:
- Non-marketing presentation at one SFISSA meeting (including attendee/sign-in list)
- Higher priority in speaker selection for SFISSA Annual Conference
- Logo signage displayed at meetings*
- Logo, name and company URL on SFISSA website for event
- Materials distributed at SFISSA meetings*
- 5 minute presentation at 1 SFISSA meetings per year
Program sponsors $1,000/meeting benefits include:
- Non-marketing presentation at one SFISSA meeting
- Logo signage displayed at meetings*
- Logo, name and company URL on SFISSA website for event
- Materials distributed at SFISSA meetings*
- 5 minute presentation at 1 SFISSA meetings per year
Conference sponsorship opportunities coming soon.
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Sponsor - Refresh Miami
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Refresh Miami: Educate, Inspire, Connect and Grow South Florida's Tech and Startup Ecosystem
Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings

Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings.
Refresh Corporate: $2000/Year
- Guaranteed ticket to all speaker events
- Complimentary ticket to three (3) Refresh Miami workshops ($150 value!)
- 40% discount on all other Refresh Miami workshops ($160 value!)
- Preferred Access to VIP/Speaker Dinners
- Discounts on Community Events
- Partner Discounts
- Refresh Miami T-Shirt
- Ability to post relevant events to Community Calendar
- Ability to post jobs to Refresh Job Board
- Ability to post business to Refresh Miami Tech Map
$2000/Year
Join today and experience some great benefits, like guaranteed tickets to all Refresh Miami speaker events, access to VIP / Speaker dinners, discounts on Refresh Miami workshops and more!
(Get More Information . .)
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Sponsor - Palm Beach Tech
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South Florida Tech Hub (SFTH)
Check our Membership options and help build the South Florida into a Tech Hub!

SFTH Memberships are based on Exposure, Talent, & Business
- STARTUP and nonprofit - $1,000/year
- Ambassador - $2,500/year
- Premier - $5,000/year
- Executive - $10,000/year
Individual membership is just $100 per year.
In partnership with SIM South Florida, SFTH is happy to offer a special rate on a joint membership for $295/year.
You will get access to SIM's local and national leadership content and opportunities, plus South Florida Tech Hub's tech and startup content. You must be an IT leader to qualify for this membership (i.e. no sales or recruiters)
South Florida Tech Hub is a 501(c)6 nonprofit Building South Florida's Tech Hub
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Sponsor - SFHIMA
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South Florida Health Information Management Association (SFHIMA)
We are the SMEs in health information! So whether you are a student, a recent graduate, seasoned professional or profession partner, your local chapter is here for you.

South Florida Health Information Management Association.
The theme from FHIMA for this year is 'Smooth Sailing Ahead'.
SFHIMA is ready to set sail with more great informational sessions, networking and continuing education opportunities. Sessions this year will be offered in person and via remote web connections.
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Sponsor - PMI
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PMI: Advance the PM Profession Through the Promotion of Certification Training
To be a conduit of innovation, networking and support for the next evolution of Project Managers through strategic focus, customer centricity and operation agility

Mission
- Advance the PM profession through the promotion of PMI certification training and project excellence acknowledgement.
- Provide members and volunteers with networking, leadership roles and superior development and education events and activities,
- Ensure alignment with PMIs talent triangle, compliance with PMIs core values and contribution to the improvement of the PM body of knowledge.
We are only one of over 270 Chapters serving Project Management Institute (PMI) members and
communities in more than 70 countries around the world. These local communities help spread awareness of the profession and PMI by reaching out to local governments and organizations, hosting events or seminars for local practitioners and providing opportunities to learn, network and earn Professional Development Units (PDUs) toward maintaining credentials.
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Sponsor - IIBA
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IIBA: Premier World-Wide Professional Association for Business Analysts
We are the local representative of the International Institution of Business Analysis (IIBA), the premier world-wide professional association for business analyst
Sponsorships are available.
The objectives of the Chapter are to:
- Promote and advance the profession of Business Analysis
- Provide opportunities to our members to gain knowledge and network with experienced professionals across various industries and government agencies
- Provide access for members to a formal "knowledge base" as well as forums for sharing expertise, expressing professional opinions and building a reputation within the industry
- Provide pathways to learn about business analysis best practices
- Create corporate support for the IIBA within the local market by superior marketing/awareness programs that demonstrate the value of business analysis and the IIBA
- Liaise with industry and association partners to increase awareness and benefit of IIBA Chapter members
- Encourage and provide opportunities for our members to become Business Analysis certified professionals
As our events calendar and past events reflect, we have a mix of day time symposiums for professional development, after work meetings focused on a topic of particular concern to business analysts, and online meetings and webinars to develop your technical skills and analytical competencies, as well as one to two premiere dinner events per year with at least one distinguished guest speaker.
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Sections in this issue:
IT - Email, IT - Marketing, IT - Sales, IT - CRM, SF IT vBeers Boca, Sponsor - SIM, Sponsor - ISACA, Sponsor - ISSA, Sponsor - Refresh Miami, Sponsor - Palm Beach Tech, Sponsor - SFHIMA, Sponsor - PMI, Sponsor - IIBA
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