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IT - Email
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How To Create And Add An SPF Record For Email Authentication
Learn how to create Sender Policy Framework records to list authenticated mail servers for an email domain to fight spam, phishing, email forgery and other malicious email.

Hackers love to forge malicious email on domains they don't own to carry out their evil schemes. A great way to fight back against spammers is to advertise which email servers, IP addresses and domains are authorized to send mail on behalf of that domain. Implementing the Sender Policy Framework protocol by creating an SPF record is a great way to start fighting back.
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IT - Marketing
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B2B Marketing Strategies: Everything You Need To Know About Building An Original Podcast Series
Podcasts are more popular than ever. With growing listener numbers, an increasing amount of businesses are taking to the medium.

B2B marketing teams are looking for ways to communicate with customers and prospects and drive targeted brand awareness. In 2021, over 40% of the Cloud 100 companies had their own branded podcast. But with so much competition out there, a business podcast can struggle to stand out. Strong narratives, useful and reliable information, A-list guests, and high production values are needed for a podcast to gain and keep listeners.
Here is a rundown on what marketers need to know about making a B2B podcast.
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Marketing Content Syndication - What Is It And Why Do It?
Roughly 76% of B2B marketers are increasing their paid content distribution investment.

Most marketers accept that organic methods alone aren't enough to reach your target audience and generate leads. However, not everyone knows what alternative options are available. Marketing content syndication addresses many pain points by offering an option to reach your audience where they are with content that attracts potential buyers.
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The 13 Best Video Marketing Software Solutions To Consider
The editors at Solutions Review have compiled this list to spotlight some of the best video marketing software solutions to consider implementing into your company.

Video marketing continues to grow in popularity and profitability every year. As social media platforms place a higher and higher value on video content, companies across industries need to invest more in their video marketing output than ever. Whether it's YouTube videos on a company channel, a native LinkedIn video, or bite-sized clips on Twitter, Instagram, Facebook, or TikTok, if your company is putting out videos, it pays (literally, in most cases) to do it right.
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IT - Sales
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Gartner Sales Survey Finds Nearly 90% Of Sellers Feel Burned Out From Work
Sellers Experiencing 'Drag' Over 'Drive' Have Higher Intent to Leave and Lower Quota Attainment

Eighty-nine percent of sellers report feeling burned out from work, according to a survey by Gartner, Inc. Over half (54%) of respondents report actively looking for a new job as a result.
Gartner surveyed 908 B2B sellers in December 2021 and January 2022 to determine what motivates them and found two distinct factors contributing to a seller's overall energy toward work - 'drive' and 'drag.'
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Tips For Generating And Nurturing Sales Leads
Generating and Nurturing Sales is very important in business. In this article, you will get to know some Tips For Sales Leads.

What are the biggest challenges you face as a business? Perhaps it's the unpredictable economic climate, maybe it's the pressures to adapt and conform to the mainstream views, or it could be the speed at which you need to keep up with ever-changing rules, standards, and regulations. Interestingly, 61 per cent of business-to-business markets consider the generating of high-quality leads to be one of their biggest challenges.
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Use Outreach? Here Are The 5 Key Roles To Drive Maximum Success
Do you have the best people to make focused decisions for your Outreach instance?

After working with thousands of teams, we've identified five key roles that significantly impact your sales engagement efforts. Filling these roles will optimize your Outreach value, save time and ensure that subject matter experts are in place and fully engaged.
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What Can B2B Salespeople Do To Connect With Self-Serve Buyers
Vinay Bhagat, the founder and CEO of TrustRadius, explains why B2B salespeople are struggling to connect with today's self-serve buyers and offers some potential solutions.

Salespeople have had a tough go of things recently, and as long as they keep using traditional sales approaches, that probably won't change. According to our survey of 2k+ B2B technology buyers, no one wants to talk to them-at least not until they are ready to make a purchase. Cold outreach? That suspiciously personalized email will stay unopened and eventually be deleted. That 'helpful' Linkedin InMail will get left on read. And don't even get me started on asking someone to 'put time on someone's calendar.' Worse than being ignored, they may cause annoyance, alarm, or even a downright deterrence to trust or buy from your company.
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IT - CRM
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17 Key CRM Questions To Ask During Software Evaluation
The Solutions Review editors have developed a collection of CRM questions a company should ask before and during the CRM software evaluation process.

Evaluating new sales and marketing software for your organization can be a painstaking task, often involving research. Having a list of CRM questions to consider can help you with that process. There is a wide variety of available customer relationship management (CRM) tools to help companies with these challenges. The sheer number of providers, software packages, and pricing options can be dizzying.
With this in mind, Solutions Review has developed a collection of buyer's guides and best practices to assist you in your search. However, sometimes you need a little more help to get started in the right direction, and that's where asking the right CRM questions can help. Our editors have compiled this list of key CRM questions your organization should consider during the vendor selection process.
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SF IT vBeers Broward
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vBeers South Florida (September 14th) Funky Buddha

vBeers meetups are informal networking events for South Florida Tech professionals.
In-person, after work vBeers have resumed! Hang out with IT colleagues after work!
Please share this message!
Schedule
- 2nd Wed - Funky Buddha, Oakland Park
- 3rd Wed - Biergarten Boca, Boca Raton
Hosted by John J. McLaughlin, Board Member, South Florida Tech Hub
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Sponsor - SIM
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Society for Information Management (SIM) - South Florida Chapter
Joining SIM connects you with top IT leaders in the industry, including: CIOs, senior IT executives, prominent academicians, consultants, and other top IT professionals

The Chapter strives to strengthen professional communications among members who direct the application of information technology in private and public organizations. Chapter activities include:
- Meeting to share innovative ideas and real-world experiences which address enterprise information needs. We have excellent speakers from our membership and bring in industry executives or subject matter experts from many sources.
- Providing presentations by leading national information-management professionals and executives who benefit from management-information systems.
- Challenging our comfort levels by exchanging ideas with peers and business counterparts.
- Being a resource for each other, and personal networking.
SIM South Florida Membership Dues
Practitioners
- For-profit organization: $250/year
- Not-for-profit, educational or Government organization: $150/year
Non-Practitioner
- For-profit organization: $500/year
- Not-for-profit, educational or Government organization: $250/year
Joint membership with Tech Hub South Florida (SFTH)
- Joint membership with Tech Hub South Florida
- Joint membership for a Practitioner from a Not-for-profit, educational or Government organization: $215/year
The geographical scope of the South Florida Chapter is Miami-Dade, Broward and Palm Beach County. Subscribe to receive emails from the chapter to get notified of all relevant events in the area. If you are already subscribed, you will be sent a link to update your preferences.
Connects the Area's Premier IT leaders - for Business Solution Exchange, Professional Development, and Timely Education
(Get More Information . .)
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Sponsor - ISACA
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ISACA South Florida Chapter
A diverse group of innovative thought leaders partnering with the community to serve as the first choice for professional development and a global role model for ISACA Chapters by 2024
SPONSORSHIP PROGRAM
- ISACA South Florida Chapter outreach to more than 1,000 professionals, and partner organizations which represent a range of Corporate IT Audit, IT Compliance, IT Governance & IT Security responsibilities in a cross section of industries and business sizes
- Extensive networking opportunities, face-to-face contact and one-on-one meetings
- Display of your latest products and services to all attendees
- Traffic flow throughout the exhibition area
- Display of your logo and link to your home page on our ISACA South Florida Chapter web site
Find out more! Contact us at president@isacasfl.org
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Sponsor - ISSA
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South Florida Chapter of the ISSA
The ISSA South Florida Chapter (SFISSA) is a not-for-profit organization of information security professionals and practitioners

ISSA provides educational forums and peer interaction opportunities that enhance the knowledge, skill and professional growth of its members. Members include practitioners at all levels of the security field in a broad range of industries, such as communications, education, healthcare, manufacturing, financial and government. SFISSA is an excellent vehicle for those who need to acquire CPE credits for certification needs. We need your support, so we hope that you will consider becoming a sponsor to support our chapter.
Sponsorship Options: Chapter sponsorship
Platinum sponsors $1,500/meeting benefits include:
- Non-marketing presentation at one SFISSA meeting (including attendee/sign-in list)
- Higher priority in speaker selection for SFISSA Annual Conference
- Logo signage displayed at meetings*
- Logo, name and company URL on SFISSA website for event
- Materials distributed at SFISSA meetings*
- 5 minute presentation at 1 SFISSA meetings per year
Program sponsors $1,000/meeting benefits include:
- Non-marketing presentation at one SFISSA meeting
- Logo signage displayed at meetings*
- Logo, name and company URL on SFISSA website for event
- Materials distributed at SFISSA meetings*
- 5 minute presentation at 1 SFISSA meetings per year
Conference sponsorship opportunities coming soon.
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Sponsor - Refresh Miami
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Refresh Miami: Educate, Inspire, Connect and Grow South Florida's Tech and Startup Ecosystem
Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings

Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings.
Refresh Corporate: $2000/Year
- Guaranteed ticket to all speaker events
- Complimentary ticket to three (3) Refresh Miami workshops ($150 value!)
- 40% discount on all other Refresh Miami workshops ($160 value!)
- Preferred Access to VIP/Speaker Dinners
- Discounts on Community Events
- Partner Discounts
- Refresh Miami T-Shirt
- Ability to post relevant events to Community Calendar
- Ability to post jobs to Refresh Job Board
- Ability to post business to Refresh Miami Tech Map
$2000/Year
Join today and experience some great benefits, like guaranteed tickets to all Refresh Miami speaker events, access to VIP / Speaker dinners, discounts on Refresh Miami workshops and more!
(Get More Information . .)
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Sponsor - Palm Beach Tech
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South Florida Tech Hub (SFTH)
Check our Membership options and help build the South Florida into a Tech Hub!

SFTH Memberships are based on Exposure, Talent, & Business
- STARTUP and nonprofit - $1,000/year
- Ambassador - $2,500/year
- Premier - $5,000/year
- Executive - $10,000/year
Individual membership is just $100 per year.
In partnership with SIM South Florida, SFTH is happy to offer a special rate on a joint membership for $295/year.
You will get access to SIM's local and national leadership content and opportunities, plus South Florida Tech Hub's tech and startup content. You must be an IT leader to qualify for this membership (i.e. no sales or recruiters)
South Florida Tech Hub is a 501(c)6 nonprofit Building South Florida's Tech Hub
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Sponsor - SFHIMA
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South Florida Health Information Management Association (SFHIMA)
We are the SMEs in health information! So whether you are a student, a recent graduate, seasoned professional or profession partner, your local chapter is here for you.

South Florida Health Information Management Association.
The theme from FHIMA for this year is 'Smooth Sailing Ahead'.
SFHIMA is ready to set sail with more great informational sessions, networking and continuing education opportunities. Sessions this year will be offered in person and via remote web connections.
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Sponsor - PMI
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PMI: Advance the PM Profession Through the Promotion of Certification Training
To be a conduit of innovation, networking and support for the next evolution of Project Managers through strategic focus, customer centricity and operation agility

Mission
- Advance the PM profession through the promotion of PMI certification training and project excellence acknowledgement.
- Provide members and volunteers with networking, leadership roles and superior development and education events and activities,
- Ensure alignment with PMIs talent triangle, compliance with PMIs core values and contribution to the improvement of the PM body of knowledge.
We are only one of over 270 Chapters serving Project Management Institute (PMI) members and
communities in more than 70 countries around the world. These local communities help spread awareness of the profession and PMI by reaching out to local governments and organizations, hosting events or seminars for local practitioners and providing opportunities to learn, network and earn Professional Development Units (PDUs) toward maintaining credentials.
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Sponsor - IIBA
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IIBA: Premier World-Wide Professional Association for Business Analysts
We are the local representative of the International Institution of Business Analysis (IIBA), the premier world-wide professional association for business analyst
Sponsorships are available.
The objectives of the Chapter are to:
- Promote and advance the profession of Business Analysis
- Provide opportunities to our members to gain knowledge and network with experienced professionals across various industries and government agencies
- Provide access for members to a formal "knowledge base" as well as forums for sharing expertise, expressing professional opinions and building a reputation within the industry
- Provide pathways to learn about business analysis best practices
- Create corporate support for the IIBA within the local market by superior marketing/awareness programs that demonstrate the value of business analysis and the IIBA
- Liaise with industry and association partners to increase awareness and benefit of IIBA Chapter members
- Encourage and provide opportunities for our members to become Business Analysis certified professionals
As our events calendar and past events reflect, we have a mix of day time symposiums for professional development, after work meetings focused on a topic of particular concern to business analysts, and online meetings and webinars to develop your technical skills and analytical competencies, as well as one to two premiere dinner events per year with at least one distinguished guest speaker.
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Sections in this issue:
IT - Email, IT - Marketing, IT - Sales, IT - CRM, SF IT vBeers Broward, SF IT vBeers Boca, Sponsor - SIM, Sponsor - ISACA, Sponsor - ISSA, Sponsor - Refresh Miami, Sponsor - Palm Beach Tech, Sponsor - SFHIMA, Sponsor - PMI, Sponsor - IIBA
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