In the past year, as millions of people left their jobs in search of opportunities that provide both a greater sense of purpose and more flexibility, talent attraction and retention has become more critical.

The Great Reshuffle has put increased pressure on organizations to think about the nature of the workplace, their organizational relationship with the workforce, and how to position themselves to attract top talent.

You already know the answer to this rhetorical question. Even the greatest piece of work provides little value to the organization producing it if the output isn't being engaged with. It's a marketer's nightmare scenario.

We all strive to create something that makes an immediate and enduring impact. But your content can't be evergreen if it was never seen.

Yet, in today's saturated digital environment, that can happen all too easily. Getting the right person's attention is half the battle, which is why distribution and promotion have emerged as utmost priorities.

Investing in these areas is helpful, of course, but so is thinking about them creatively. Don't limit yourself to what's worked in the past.

To help get your awesome content noticed so that it can make noise, here's a rundown of the latest top trending content for marketers.

We cover a wide range of topics, with a focus on sales development and inside sales priorities. You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! Spotify, iTunes, Blubrry, Google Play, iHeartRADIO, Stitcher and now on Amazon music. You can even ask Siri, Alexa and Google!

This week's show is called 'The (Surprising) State of B2B Lead Engagement'. My guest is Doug Bell, CMO at LeanData.

But one motto I will always stand by that my first manager job told me is 'Work Smarter, Not Harder'. I know, it's cliche, but keeping true to this has helped me be less stressed, work more efficiently, and prioritize my goals at work. I know I'm not the only one who has multiple reoccurring tasks that take time away from larger items. That's why I'm going to share with you a couple of tools and how I use them to save me time and be more efficient.

To-Do List

The first thing I do every Monday morning when I start work is review my deliverables for the week. This includes reoccurring tasks and client-specific items. For me, this is as simple as writing down each task I have, followed by due dates. This way,I can prioritize and tackle the most important items first. Once I have all my tasks laid out, I transfer them into Microsoft To-Do and attach the due dates. This way I receive daily notifications if I have something due and it shows up on my Outlook flagged items.

Le Meridien Dania Beach

This is a group for IT Sales and Marketing Professionals to meet with their peers, learn from each other and share referrals.

Make sure you have the linkedin app on your phone as it has a nice feature for easily connecting with another attendee who also has the linkedIN app on their phone. -- no need for business cards!

Hosted by John J. McLaughlin

Board Member, South Florida Tech Hub

vBeers meetups are informal networking events for South Florida Tech professionals.

In-person, after work vBeers have resumed! Hang out with IT colleagues after work! Please share this message!

Schedule

• 1st Wed - Virtual
• 2nd Wed- Funky Buddha, Oakland Park
• 3rd Wed - Biergarten Boca, Boca Raton

Hosted by John J. McLaughlin, Board Member, South Florida Tech Hub, Publisher "IT News and Events," "South Florida IT Events," "South Florida IT Sales"

vBeers meetups are informal networking events for South Florida Tech professionals.

In-person, after work vBeers have resumed! Hang out with IT colleagues after work! Please share this message!

Schedule

• 1st Wed - Virtual
• 2nd Wed - Funky Buddha, Oakland Park
• 3rd Wed - Biergarten Boca, Boca Raton

Hosted by John J. McLaughlin, Board Member, South Florida Tech Hub

The Chapter strives to strengthen professional communications among members who direct the application of information technology in private and public organizations. Chapter activities include:

• Meeting to share innovative ideas and real-world experiences which address enterprise information needs. We have excellent speakers from our membership and bring in industry executives or subject matter experts from many sources.
• Providing presentations by leading national information-management professionals and executives who benefit from management-information systems.
• Challenging our comfort levels by exchanging ideas with peers and business counterparts.
• Being a resource for each other, and personal networking.

The geographical scope of the South Florida Chapter is Miami-Dade, Broward and Palm Beach County. Subscribe to receive emails from the chapter to get notified of all relevant events in the area. If you are already subscribed, you will be sent a link to update your preferences.

SPONSORSHIP PROGRAM

• ISACA South Florida Chapter outreach to more than 1,000 professionals, and partner organizations which represent a range of Corporate IT Audit, IT Compliance, IT Governance & IT Security responsibilities in a cross section of industries and business sizes
• Extensive networking opportunities, face-to-face contact and one-on-one meetings
• Display of your latest products and services to all attendees
• Traffic flow throughout the exhibition area
• Display of your logo and link to your home page on our ISACA South Florida Chapter web site

Find out more! Contact us at president@isacasfl.org

ISSA provides educational forums and peer interaction opportunities that enhance the knowledge, skill and professional growth of its members. Members include practitioners at all levels of the security field in a broad range of industries, such as communications, education, healthcare, manufacturing, financial and government. SFISSA is an excellent vehicle for those who need to acquire CPE credits for certification needs. We need your support, so we hope that you will consider becoming a sponsor to support our chapter.

Sponsorship Options: Chapter sponsorship

Platinum sponsors $1,500/meeting benefits include:

• Non-marketing presentation at one SFISSA meeting (including attendee/sign-in list)
• Higher priority in speaker selection for SFISSA Annual Conference
• Logo signage displayed at meetings*
• Logo, name and company URL on SFISSA website for event
• Materials distributed at SFISSA meetings*
• 5 minute presentation at 1 SFISSA meetings per year

Program sponsors $1,000/meeting benefits include:

• Non-marketing presentation at one SFISSA meeting
• Logo signage displayed at meetings*
• Logo, name and company URL on SFISSA website for event
• Materials distributed at SFISSA meetings*
• 5 minute presentation at 1 SFISSA meetings per year

Conference sponsorship opportunities coming soon.

Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings.

Refresh Corporate: $2000/Year

• Guaranteed ticket to all speaker events
• Complimentary ticket to three (3) Refresh Miami workshops ($150 value!)
• 40% discount on all other Refresh Miami workshops ($160 value!)
• Preferred Access to VIP/Speaker Dinners
• Discounts on Community Events
• Partner Discounts
• Refresh Miami T-Shirt
• Ability to post relevant events to Community Calendar
• Ability to post jobs to Refresh Job Board
• Ability to post business to Refresh Miami Tech Map

$2000/Year

Our Memberships are based on Exposure, Talent, & Business

• STARTUP and nonprofit - $,1000/year
• Ambassador - $2,500/year
• Premier - $5,000/year
• Executive - $10,000/year

Individual membership is just $100 per year.

South Florida Tech Hub is a 501(c)6 nonprofit Building South Florida's Tech Hub

South Florida Health Information Management Association.

The theme from FHIMA for this year is 'Smooth Sailing Ahead'.

SFHIMA is ready to set sail with more great informational sessions, networking and continuing education opportunities. Sessions this year will be offered in person and via remote web connections.

Mission

• Advance the PM profession through the promotion of PMI certification training and project excellence acknowledgement.

• Provide members and volunteers with networking, leadership roles and superior development and education events and activities,

• Ensure alignment with PMIs talent triangle, compliance with PMIs core values and contribution to the improvement of the PM body of knowledge.

We are only one of over 270 Chapters serving Project Management Institute (PMI) members and communities in more than 70 countries around the world. These local communities help spread awareness of the profession and PMI by reaching out to local governments and organizations, hosting events or seminars for local practitioners and providing opportunities to learn, network and earn Professional Development Units (PDUs) toward maintaining credentials.

Sponsorships are available.

The objectives of the Chapter are to:

• Promote and advance the profession of Business Analysis
• Provide opportunities to our members to gain knowledge and network with experienced professionals across various industries and government agencies
• Provide access for members to a formal "knowledge base" as well as forums for sharing expertise, expressing professional opinions and building a reputation within the industry
• Provide pathways to learn about business analysis best practices
• Create corporate support for the IIBA within the local market by superior marketing/awareness programs that demonstrate the value of business analysis and the IIBA
• Liaise with industry and association partners to increase awareness and benefit of IIBA Chapter members
• Encourage and provide opportunities for our members to become Business Analysis certified professionals

As our events calendar and past events reflect, we have a mix of day time symposiums for professional development, after work meetings focused on a topic of particular concern to business analysts, and online meetings and webinars to develop your technical skills and analytical competencies, as well as one to two premiere dinner events per year with at least one distinguished guest speaker.