No matter the size of your business or the industry you operate in, it's highly likely your company is using marketing automation to some degree. Still, marketing automation on its own is not enough to guarantee the success of any business, which is why most companies pair it with additional software solutions. One of those is Google Analytics, a leading web analytics tool for companies and individuals looking to monitor website traffic.

Google Analytics is included in the Google Marketing Platform, but it doesn't include a dedicated marketing automation solution. Luckily, many of the leading marketing automation companies have developed integrations and connectors to work with Salesforce and continue the growth of your business. To make your search a little easier, we've profiled some of the best marketing automation integrations for Google Analytics and put them in one place.

In this episode of the Sales Hacker Podcast, we have Jamal Reimer, Commercial Vice President at Saama and author of Mega Deal Secrets, a book about the principles that unlock the biggest deals of our career.

What You'll Learn

• Go straight to executives
• Leverage your internal resources
• Make good pre-sale connections
• Ensure you are talking to people with influence

Continue reading...

Do they get a few rounds of tequila? Do they start playing hackysack? Do they chat about how the old guy in Squid Game definitely isn't suspect?

No, no, and most definitely not. They sit around a table and share actionable insights about their company's transition from SMB to enterprise sales.

Jonathon Ilett, David Bentham, and Charlie Beale explain how Cognism went from zero to signing NASDAQ 100 on packages up to 150 seats all within six months.

As we begin 2022, B2B buyers are more digitally inclined than ever. They're researching business products and services online, purchasing via websites as much as they can, and foregoing interactions with sales representatives whenever possible.

Of course, the shift to digital sales tactics has been underway for years. In 2019, B2B buyers ranked access to self-service tools as the most important factor in a positive customer experience, according to a survey by B2BecNews. And 70% of respondents planned to increase their online buying in the following year.

vBeers meetups are informal networking events for South Florida Tech professionals.

In-person, after work vBeers have resumed! Hang out with IT colleagues after work! Please share this message! I still host a virtual meetup on the first Wednesdays of the month.

Schedule

• 1st Wed - Virtual
• 2nd Wed- Funky Buddha, Oakland Park
• 3rd Wed - Biergarten Boca, Boca Raton

Hosted by John J. McLaughlin, Board Member, South Florida Tech Hub

The Chapter strives to strengthen professional communications among members who direct the application of information technology in private and public organizations. Chapter activities include:

• Meeting to share innovative ideas and real-world experiences which address enterprise information needs. We have excellent speakers from our membership and bring in industry executives or subject matter experts from many sources.
• Providing presentations by leading national information-management professionals and executives who benefit from management-information systems.
• Challenging our comfort levels by exchanging ideas with peers and business counterparts.
• Being a resource for each other, and personal networking.

The geographical scope of the South Florida Chapter is Miami-Dade, Broward and Palm Beach County. Subscribe to receive emails from the chapter to get notified of all relevant events in the area. If you are already subscribed, you will be sent a link to update your preferences.

SPONSORSHIP PROGRAM

• ISACA South Florida Chapter outreach to more than 1,000 professionals, and partner organizations which represent a range of Corporate IT Audit, IT Compliance, IT Governance & IT Security responsibilities in a cross section of industries and business sizes
• Extensive networking opportunities, face-to-face contact and one-on-one meetings
• Display of your latest products and services to all attendees
• Traffic flow throughout the exhibition area
• Display of your logo and link to your home page on our ISACA South Florida Chapter web site

Find out more! Contact us at president@isacasfl.org

ISSA provides educational forums and peer interaction opportunities that enhance the knowledge, skill and professional growth of its members. Members include practitioners at all levels of the security field in a broad range of industries, such as communications, education, healthcare, manufacturing, financial and government. SFISSA is an excellent vehicle for those who need to acquire CPE credits for certification needs. We need your support, so we hope that you will consider becoming a sponsor to support our chapter.

Sponsorship Options: Chapter sponsorship

Platinum sponsors $1,500/meeting benefits include:

• Non-marketing presentation at one SFISSA meeting (including attendee/sign-in list)
• Higher priority in speaker selection for SFISSA Annual Conference
• Logo signage displayed at meetings*
• Logo, name and company URL on SFISSA website for event
• Materials distributed at SFISSA meetings*
• 5 minute presentation at 1 SFISSA meetings per year

Program sponsors $1,000/meeting benefits include:

• Non-marketing presentation at one SFISSA meeting
• Logo signage displayed at meetings*
• Logo, name and company URL on SFISSA website for event
• Materials distributed at SFISSA meetings*
• 5 minute presentation at 1 SFISSA meetings per year

Conference sponsorship opportunities coming soon.

Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings.

Refresh Corporate: $2000/Year

• Guaranteed ticket to all speaker events
• Complimentary ticket to three (3) Refresh Miami workshops ($150 value!)
• 40% discount on all other Refresh Miami workshops ($160 value!)
• Preferred Access to VIP/Speaker Dinners
• Discounts on Community Events
• Partner Discounts
• Refresh Miami T-Shirt
• Ability to post relevant events to Community Calendar
• Ability to post jobs to Refresh Job Board
• Ability to post business to Refresh Miami Tech Map

$2000/Year

Our Memberships are based on Exposure, Talent, & Business

• STARTUP and nonprofit - $,1000/year
• Ambassador - $2,500/year
• Premier - $5,000/year
• Executive - $10,000/year

South Florida Tech Hub is a nonprofit membership association Building South Florida into a Tech Hub.

South Florida Health Information Management Association.

The theme from FHIMA for this year is 'Smooth Sailing Ahead'.

SFHIMA is ready to set sail with more great informational sessions, networking and continuing education opportunities. Sessions this year will be offered in person and via remote web connections.

Mission

• Advance the PM profession through the promotion of PMI certification training and project excellence acknowledgement.

• Provide members and volunteers with networking, leadership roles and superior development and education events and activities,

• Ensure alignment with PMIs talent triangle, compliance with PMIs core values and contribution to the improvement of the PM body of knowledge.

We are only one of over 270 Chapters serving Project Management Institute (PMI) members and communities in more than 70 countries around the world. These local communities help spread awareness of the profession and PMI by reaching out to local governments and organizations, hosting events or seminars for local practitioners and providing opportunities to learn, network and earn Professional Development Units (PDUs) toward maintaining credentials.

Sponsorships are available.

The objectives of the Chapter are to:

• Promote and advance the profession of Business Analysis
• Provide opportunities to our members to gain knowledge and network with experienced professionals across various industries and government agencies
• Provide access for members to a formal "knowledge base" as well as forums for sharing expertise, expressing professional opinions and building a reputation within the industry
• Provide pathways to learn about business analysis best practices
• Create corporate support for the IIBA within the local market by superior marketing/awareness programs that demonstrate the value of business analysis and the IIBA
• Liaise with industry and association partners to increase awareness and benefit of IIBA Chapter members
• Encourage and provide opportunities for our members to become Business Analysis certified professionals

As our events calendar and past events reflect, we have a mix of day time symposiums for professional development, after work meetings focused on a topic of particular concern to business analysts, and online meetings and webinars to develop your technical skills and analytical competencies, as well as one to two premiere dinner events per year with at least one distinguished guest speaker.