You've done the right thing by your organisation and made sure that DMARC and SPF (sender policy framework) records are set in an effort to reduce email spoofing, but all that good work could be undone if the SPF is too permissive in the stated IP range.

Such a situation was pointed out by Can I Phish CEO Sebastian Salla who scanned 1.8 million Australian domain records in search of email security snafus.

What are the latest B2B marketing trends? What's the hot new thing to experiment with? What should you leave behind, and what should you keep doing? Personally, when it comes to predictions, we like to turn to a reliable source: proper data. Luckily, now that the 2022 marketing research reports have dropped, there's plenty to dig into-and plenty to learn from. Hence, we decided to do the heavy lifting for you by combing through it all to identify the most interesting and useful insights to help you craft a truly successful content strategy this year.

Brands and agencies are now integrating these digital marketing channels into their marketing mix in order to take advantage of new opportunities for ad creativity and innovation, and so that they can efficiently and effectively reach intended audiences.

To explore how marketers are navigating CTV, video, and audio, Digiday and StackAdapt surveyed more than 75 brand and agency executives to uncover their approaches to budgets, targeting and measurement. Read on to learn some of the key takeaways from the survey, and download the full report to learn more.

But before you're ready to work with someone to create a digital content strategy for your business, you may have some questions about what it is and how we go about creating a strategy that's customized for your business, your goals, and your ideal customers.

What is a digital content strategy?

So let's start here: A digital content strategy is a group of tactics you've chosen strategically to help you reach a particular goal in your business.

But before I tell you which metrics to track, I'm going to talk about which metrics NOT to track. These are called vanity metrics. Simply put, vanity metrics are any metrics that the public can see. Because of that reason, we focus on improving those metrics rather than the ones that really matter for our business.

Some examples of vanity metrics could be followers on any of your social media platform, likes and comments on your posts and reviews / ratings. Not that these metrics are not important - they definitely are because these metrics actually act as social proof.

Your business could have grown multi-folds if you cared about customer feedback. As a business looking to grow, your customers are the king you need to consider always.

So, customer feedback is the requirement of time. So, this blog would attempt to discuss customer feedback and the means of measuring it with the help of the right kind of customer feedback app.

It is imperative in today's market that businesses collect feedback from their customer all the time. Equally significant is the method you use to collect your customer feedback.

The flood of remote workers at the start of the global pandemic in early 2020 had companies scrambling to find new software for communicating and collaborating with remote workers. Many turned to software-as-a-service (SaaS) options.

It was an obvious choice. Under the SaaS model, applications are hosted and maintained by a third-party vendor and delivered to employees over the internet, making them easy to deploy remotely.

What we all want is more sales. The simple truth is. If you can make it easier for your sales team to be successful, you and your business will thrive!

What became crystal clear throughout all of the recent chaos was that human interaction and relationships can be fragile, and have become more important than ever before.

It only solidified the truth that, 'Relationships are the currency of business!'

Le Meridien Dania Beach

This is a group for IT Sales and Marketing Professionals to meet with their peers, learn from each other and share referrals.

Make sure you have the linkedin app on your phone as it has a nice feature for easily connecting with another attendee who also has the linkedIN app on their phone. -- no need for business cards! Make sure your LinkedIN profile is current!

I am open to suggestions for how the grow should expand. Would you like to have formal presentations?

Hosted by John J. McLaughlin

vBeers meetups are informal networking events for South Florida Tech professionals.

In-person, after work vBeers have resumed! Hang out with IT colleagues after work! Please share this message!

Schedule

• 1st Wed - Virtual
• 2nd Wed- Funky Buddha, Oakland Park
• 3rd Wed - Biergarten Boca, Boca Raton

Hosted by John J. McLaughlin, Board Member, Tech Hub South Florida

The Chapter strives to strengthen professional communications among members who direct the application of information technology in private and public organizations. Chapter activities include:

• Meeting to share innovative ideas and real-world experiences which address enterprise information needs. We have excellent speakers from our membership and bring in industry executives or subject matter experts from many sources.
• Providing presentations by leading national information-management professionals and executives who benefit from management-information systems.
• Challenging our comfort levels by exchanging ideas with peers and business counterparts.
• Being a resource for each other, and personal networking.

The geographical scope of the South Florida Chapter is Miami-Dade, Broward and Palm Beach County. Subscribe to receive emails from the chapter to get notified of all relevant events in the area. If you are already subscribed, you will be sent a link to update your preferences.

SPONSORSHIP PROGRAM

• ISACA South Florida Chapter outreach to more than 1,000 professionals, and partner organizations which represent a range of Corporate IT Audit, IT Compliance, IT Governance & IT Security responsibilities in a cross section of industries and business sizes
• Extensive networking opportunities, face-to-face contact and one-on-one meetings
• Display of your latest products and services to all attendees
• Traffic flow throughout the exhibition area
• Display of your logo and link to your home page on our ISACA South Florida Chapter web site

Find out more! Contact us at president@isacasfl.org

ISSA provides educational forums and peer interaction opportunities that enhance the knowledge, skill and professional growth of its members. Members include practitioners at all levels of the security field in a broad range of industries, such as communications, education, healthcare, manufacturing, financial and government. SFISSA is an excellent vehicle for those who need to acquire CPE credits for certification needs. We need your support, so we hope that you will consider becoming a sponsor to support our chapter.

Sponsorship Options: Chapter sponsorship

Platinum sponsors $1,500/meeting benefits include:

• Non-marketing presentation at one SFISSA meeting (including attendee/sign-in list)
• Higher priority in speaker selection for SFISSA Annual Conference
• Logo signage displayed at meetings*
• Logo, name and company URL on SFISSA website for event
• Materials distributed at SFISSA meetings*
• 5 minute presentation at 1 SFISSA meetings per year

Program sponsors $1,000/meeting benefits include:

• Non-marketing presentation at one SFISSA meeting
• Logo signage displayed at meetings*
• Logo, name and company URL on SFISSA website for event
• Materials distributed at SFISSA meetings*
• 5 minute presentation at 1 SFISSA meetings per year

Conference sponsorship opportunities coming soon.

Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings.

Refresh Corporate: $2000/Year

• Guaranteed ticket to all speaker events
• Complimentary ticket to three (3) Refresh Miami workshops ($150 value!)
• 40% discount on all other Refresh Miami workshops ($160 value!)
• Preferred Access to VIP/Speaker Dinners
• Discounts on Community Events
• Partner Discounts
• Refresh Miami T-Shirt
• Ability to post relevant events to Community Calendar
• Ability to post jobs to Refresh Job Board
• Ability to post business to Refresh Miami Tech Map

$2000/Year

Our Memberships are based on Exposure, Talent, & Business

• STARTUP and nonprofit - $,1000/year
• Ambassador - $2,500/year
• Premier - $5,000/year
• Executive - $10,000/year

Tech Hub South Florida is a nonprofit membership association Building South Florida into a Tech Hub.

South Florida Health Information Management Association.

The theme from FHIMA for this year is 'Smooth Sailing Ahead'.

SFHIMA is ready to set sail with more great informational sessions, networking and continuing education opportunities. Sessions this year will be offered in person and via remote web connections.

Mission

• Advance the PM profession through the promotion of PMI certification training and project excellence acknowledgement.

• Provide members and volunteers with networking, leadership roles and superior development and education events and activities,

• Ensure alignment with PMIs talent triangle, compliance with PMIs core values and contribution to the improvement of the PM body of knowledge.

We are only one of over 270 Chapters serving Project Management Institute (PMI) members and communities in more than 70 countries around the world. These local communities help spread awareness of the profession and PMI by reaching out to local governments and organizations, hosting events or seminars for local practitioners and providing opportunities to learn, network and earn Professional Development Units (PDUs) toward maintaining credentials.

Sponsorships are available.

The objectives of the Chapter are to:

• Promote and advance the profession of Business Analysis
• Provide opportunities to our members to gain knowledge and network with experienced professionals across various industries and government agencies
• Provide access for members to a formal "knowledge base" as well as forums for sharing expertise, expressing professional opinions and building a reputation within the industry
• Provide pathways to learn about business analysis best practices
• Create corporate support for the IIBA within the local market by superior marketing/awareness programs that demonstrate the value of business analysis and the IIBA
• Liaise with industry and association partners to increase awareness and benefit of IIBA Chapter members
• Encourage and provide opportunities for our members to become Business Analysis certified professionals

As our events calendar and past events reflect, we have a mix of day time symposiums for professional development, after work meetings focused on a topic of particular concern to business analysts, and online meetings and webinars to develop your technical skills and analytical competencies, as well as one to two premiere dinner events per year with at least one distinguished guest speaker.