IT News and Events
May 24th, 2021 — May 30th, 2021 Generate the Custom HTML Email for this Issue
IT News and Events IT News and Events
Volume 278, Issue 4 << Previous Issue | Next Issue >>
IT - Marketing
disable
5 Marketing Ideas To Go From A Procrastinator To Productive
The greatest minds in the world present themselves as famous procrastinators. In this regard, it's worth noting that you can get marketing ideas that will let you go from a procrastinator to a productive one
"Traditional marketing is still valuable and encompasses effective advertisements that the target audiences can experience. The availability of print broadcast, and marketing through cold calling is still important for every business. Digital or Traditional, determining the right channel for marketing is the step to go through the right way to target the consumers.

Here's the list of the strategies that will be helping you in your marketing campaigns...."

Business 2 Community, May 24th, 2021
(Get More Information . .) open to premium members only

8 B2B Tech Marketing Tips
When it comes to B2B tech marketing you need to stay on top of your game and know the products you're selling
"After all, people looking for business software solutions won't respond to someone who can only quote specs at them - they want someone who can communicate the value of the product.

Here we'll look at eight ways marketers in B2B tech can stay updated on the industry and sell themselves more effectively to clients. From optimizing your website to doing your homework on industry jargon, see which of these tips you could try during your next campaign.

We'll go into the details soon, but first, we'll take a look at what B2B tech marketing is..."

Business 2 Community, May 28th, 2021
(Get More Information . .) open to premium members only

LinkedIN Ads Guide: Best Practices, Cost, Examples, And More
You're probably aware that LinkedIn is one of the best places to reach the business market. The network has almost 740 million members and is the most trusted of all the social media sites
"Maybe you already use LinkedIn for recruiting talent. But how else could your business benefit from reaching that audience? If businesspeople are part of your target market, you could use LinkedIn ads to generate traffic to your site and make sales.

Table of Contents

  • What is LinkedIn advertising?
  • When and why to use LinkedIn ads
  • How much do LinkedIn ads cost?
  • How to create LinkedIn ads
  • LinkedIn ads best practices
  • Move toward your goals

Read on for details

Business 2 Community, May 26th, 2021
(Get More Information . .) open to premium members only

IT - Sales
disable
4 Paths To Building Buyer Trust Through Empathy And Humility
Buyer Trust Is Elusive For Most Marketing And Sales Teams Unless They Can Balance Empathy And Humility
"Marketing and sales traditionally believe that the path to building buyer trust is by providing answers. Answers to buyer problems and challenges. In fact, each prime their channels with marketing content or sales guides at the ready with an answer. To whatever question comes up, there is an answer.

The answer usually begins with - 'What we can do.'

Marketing and sales leaders are led to believe that you are expected to have answers through education, experience, and training. You are expected to know everything about every problem and every possible solution. Marketing and sales teams experience onboarding, training, and enablement programs oriented towards being at the ready with an answer..."

Business 2 Community, May 27th, 2021
(Get More Information . .) open to premium members only

6 Tips To Improve Lead Generation And Grow Your Sales Pipeline
Many businesses survive on the lifeblood of new leads.
"If you truly want to grow, you must keep the clients you have while adding new ones on a regular basis. You might feel unsure about where to start, though. Perhaps you've tried gaining leads in the past and not had much success.

Research indicates 80 percent of new leads don't result in sales for companies. Growing the number of leads is simple, but you must also focus on your sales funnel once they enter the buyer's journey. Even if only 20 percent of your new connections convert, you can see a decent return on money spent. Be aware of your averages.

No matter what type of business you own, the process of growing leads looks similar. The difference is in the messaging and how well you entice them to go from lead to customer. Here are the key points to keep in mind as you grow revenue..."

Business 2 Community, May 24th, 2021
(Get More Information . .) open to premium members only

What Is Sales Acceleration?
Seismic's leading end-to-end sales enablement solution for enterprises increases sales efficiency and marketing effectiveness by delivering the right content at the right time
"Seismic is the only sales enablement platform anchored by the award-winning LiveDoc technology, which automates the creation of personalized sales materials within seconds, achieving personalization at scale and dramatically improving time spent selling and win rates.

Seismic customers are customizing more than a million pieces of sales collateral per year, and real-time analytics provide unprecedented insight for marketing teams looking to gauge which content helps closes deals. Headquartered in San Diego and with 150 employees across the globe, Seismic is privately held by its executive team and investment firms General Atlantic, JMI Equity, and Jackson Square Ventures..."

Business 2 Community, May 28th, 2021
(Get More Information . .) open to premium members only

IT - Social Media
disable
4 Social Media Marketing Tools To Cover Your Bases
Social media marketing tools play a critical role in social selling
"They give social sellers the ability to analyze the effectiveness of their efforts, schedule and automate portions of their social presence, and discover new and interesting content to share with their following. But social sellers often have limited budgets and it is so important that you invest in the right tools to put yourself in the best position for success.

As the prominence of social selling has grown, more competition has entered the ring. To get ahead, you need an edge. In this article, we'll cover four of the best social media marketing tools that will help you to discover new prospects, schedule your social posts, find new and interesting content sources, and measure the effectiveness of your campaigns. It's a crowded arena..."

Business 2 Community, May 26th, 2021
(Get More Information . .) open to premium members only

SF IT vBeers Broward
disable
vBeers South Florida - Monthly Virtual Meetups via Zoom June 2nd 2021
Online - Zoom
vBeers meetups are informal networking events for South Florida Tech professionals.

n-person, after work vBeers resumes in June!

May - Every Wed - Zoom June 2nd - Zoom June 9th - Funky Buddha, Oakland Park June 16th - Biergarten Boca, Boca Raton June 23rd - Mike's at Venetia, Miami

July 7th - Zoom July 14th - Funky Buddha, Oakland Park July 21st - Biergarten Boca, Boca Raton July 28th - Mike's at Venetia, Miami

Hang out with IT colleagues after work!

Don't forget to have a look at my weekly newsletters:

IT News And Events

IT Vendor News

IT Sales and Marketing News

South Florida IT Events

Please join the live meeting at 6:00PM EST with this Zoom link:

You can also join by phone:

  • Meeting ID: 792 850 274
  • 646 558 8656 US
  • +16465588656,,792850274# US (New York)

vBeers@Boca is sponsored by TechLauderdale:

  • "TechLauderdale promotes the growth, connectivity, and awareness of the thriving technology ecosystem in Greater Fort Lauderdale"

Hosted by John J. McLaughlin

Wednesday, June 2nd, 2021: 6:00 PM to 8:00 PM
(Get More Information . .) open to premium members only

vBeers South Florida - In Person @ Funky Buddha
Online - Zoom
vBeers meetups are informal networking events for South Florida Tech professionals.

n-person, after work vBeers resumes in June!

May - Every Wed - Zoom June 2nd - Zoom June 9th - Funky Buddha, Oakland Park June 16th - Biergarten Boca, Boca Raton June 23rd - Mike's at Venetia, Miami

July 7th - Zoom July 14th - Funky Buddha, Oakland Park July 21st - Biergarten Boca, Boca Raton July 28th - Mike's at Venetia, Miami

Hang out with IT colleagues after work!

Don't forget to have a look at my weekly newsletters:

IT News And Events

IT Vendor News

IT Sales and Marketing News

South Florida IT Events

Please join the live meeting at 6:00PM EST with this Zoom link:

You can also join by phone:

  • Meeting ID: 792 850 274
  • 646 558 8656 US
  • +16465588656,,792850274# US (New York)

vBeers@Boca is sponsored by TechLauderdale:

  • "TechLauderdale promotes the growth, connectivity, and awareness of the thriving technology ecosystem in Greater Fort Lauderdale"

Hosted by John J. McLaughlin

Wednesday, June 9th, 2021: 6:00 PM to 8:00 PM
(Get More Information . .) open to premium members only

PeopleTek News
disable
Employees, Leadership, And Loyalty
Success in the workplace requires understanding your employees. Matter of fact, we'll say that your employees are the biggest component of success, which means that without strong and effective leadership, and without feelings of loyalty, success will be lacking.
"Success is the result of perfection, hard work, learning from failure, loyalty, and persistence." - Colin Powell

Ty Collins defines a loyal employee as: a person who has worked for your company and has always focused on the success of the company. This includes sacrificing their own time and interest to put more energy into the corporation. These selfless acts are measurable and done on a daily basis.

Loyalty is a two-way street. A company and its leaders must be loyal to their employees if they are to expect loyalty in return. John C. Maxwell feels loyalty boils down to COMPASSION. His formula for achieving success is:

COMPASSION > COOPERATION > RELATIONSHIPS = RESULTS

PeopleTek News, May 25th, 2021
(Get More Information . .) open to premium members only

Sponsor - TechLauderdale
disable
TechLauderdale
Become a Member of the Ecosystem, Join TechLauderdale Today
Membership benefits for TechLauderdale were designed to provide individuals and organizations with the choice on how to best utilize member benefits, with a great deal of flexibility and exclusivity. Key benefits of this structure include new ways for members to support the Greater Fort Lauderdale tech ecosystem, while at the same time taking advantage of ongoing tech education and training, exclusive networking and learning opportunities, and making valuable connections.

Corporate Membership Levels

  • Bronze - $500 (1 to 3 Employees)
  • Silver - $1,500 - (4 to 25 Employees)
  • Gold - $2,500 - (25 to 50 Employees)
  • Platinum - $3,500 - (over 50 Employees)

Individual Memberships

  • Individual - $100/year or $10/month

TechLauderdale has recently updated its membership levels with increased benefits for each level to better align the value we have to offer with the mission of the organization and our value pillars of: Learn, Connect, and Grow. Read the full membership letter here that explains the changes to the program in greater detail.

Promoting the Growth, Connectivity, and Awareness of the Thriving technology ecosystem in Greater Fort Lauderdale
(Get More Information . .) open to premium members only

Sponsor - SIM
disable
Society for Information Management (SIM) - South Florida Chapter
Joining SIM connects you with top IT leaders in the industry, including: CIOs, senior IT executives, prominent academicians, consultants, and other top IT professionals
The Chapter strives to strengthen professional communications among members who direct the application of information technology in private and public organizations. Chapter activities include:

  • Meeting to share innovative ideas and real-world experiences which address enterprise information needs. We have excellent speakers from our membership and bring in industry executives or subject matter experts from many sources.
  • Providing presentations by leading national information-management professionals and executives who benefit from management-information systems.
  • Challenging our comfort levels by exchanging ideas with peers and business counterparts.
  • Being a resource for each other, and personal networking.

The geographical scope of the South Florida Chapter is Miami-Dade, Broward and Palm Beach County. Subscribe to receive emails from the chapter to get notified of all relevant events in the area. If you are already subscribed, you will be sent a link to update your preferences.

Connects the Area's Premier IT leaders - for Business Solution Exchange, Professional Development, and Timely Education
(Get More Information . .) open to premium members only

Sponsor - ISACA
disable
ISACA South Florida Chapter
A diverse group of innovative thought leaders partnering with the community to serve as the first choice for professional development and a global role model for ISACA Chapters by 2024
SPONSORSHIP PROGRAM

  • ISACA South Florida Chapter outreach to more than 1,000 professionals, and partner organizations which represent a range of Corporate IT Audit, IT Compliance, IT Governance & IT Security responsibilities in a cross section of industries and business sizes
  • Extensive networking opportunities, face-to-face contact and one-on-one meetings
  • Display of your latest products and services to all attendees
  • Traffic flow throughout the exhibition area
  • Display of your logo and link to your home page on our ISACA South Florida Chapter web site

Find out more! Contact us at president@isacasfl.org

Corporate IT Audit, IT Compliance, IT Governance & IT Security Professionals
(Get More Information . .) open to premium members only

Sponsor - ISSA
disable
South Florida Chapter of the ISSA
The ISSA South Florida Chapter (SFISSA) is a not-for-profit organization of information security professionals and practitioners
ISSA provides educational forums and peer interaction opportunities that enhance the knowledge, skill and professional growth of its members. Members include practitioners at all levels of the security field in a broad range of industries, such as communications, education, healthcare, manufacturing, financial and government. SFISSA is an excellent vehicle for those who need to acquire CPE credits for certification needs. We need your support, so we hope that you will consider becoming a sponsor to support our chapter.

Sponsorship Options: Chapter sponsorship

Platinum sponsors $1,500/meeting benefits include:

  • Non-marketing presentation at one SFISSA meeting (including attendee/sign-in list)
  • Higher priority in speaker selection for SFISSA Annual Conference
  • Logo signage displayed at meetings*
  • Logo, name and company URL on SFISSA website for event
  • Materials distributed at SFISSA meetings*
  • 5 minute presentation at 1 SFISSA meetings per year

Program sponsors $1,000/meeting benefits include:

  • Non-marketing presentation at one SFISSA meeting
  • Logo signage displayed at meetings*
  • Logo, name and company URL on SFISSA website for event
  • Materials distributed at SFISSA meetings*
  • 5 minute presentation at 1 SFISSA meetings per year

Conference sponsorship opportunities coming soon.

Not-for-profit Organization of Information Security Professionals and Practitioners
(Get More Information . .) open to premium members only

Sponsor - Refresh Miami
disable
Refresh Miami: Educate, Inspire, Connect and Grow South Florida's Tech and Startup Ecosystem
Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings
Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings.

Refresh Corporate: $2000/Year

  • Guaranteed ticket to all speaker events
  • Complimentary ticket to three (3) Refresh Miami workshops ($150 value!)
  • 40% discount on all other Refresh Miami workshops ($160 value!)
  • Preferred Access to VIP/Speaker Dinners
  • Discounts on Community Events
  • Partner Discounts
  • Refresh Miami T-Shirt
  • Ability to post relevant events to Community Calendar
  • Ability to post jobs to Refresh Job Board
  • Ability to post business to Refresh Miami Tech Map

$2000/Year

Join today and experience some great benefits, like guaranteed tickets to all Refresh Miami speaker events, access to VIP / Speaker dinners, discounts on Refresh Miami workshops and more!
(Get More Information . .) open to premium members only

Sponsor - Palm Beach Tech
disable
Tech Hub South Florida
Check our Membership options and help build the Palm Beaches into a Tech Hub!
Our Memberships are based on Exposure, Talent, & Business

  • STARTUP - $500/year
  • Tier 3 - $1,000/year
  • Tier 2 - $2,500/year
  • Tier 1 - $5,000/year

Palm Beach Tech is a nonprofit membership association Building the Palm Beaches into a Tech Hub.

A Nonprofit Membership Association Building the Palm Beaches into a Tech Hub
(Get More Information . .) open to premium members only

Sponsor - SFHIMA
disable
South Florida Health Information Management Association (SFHIMA)
We are the SMEs in health information! So whether you are a student, a recent graduate, seasoned professional or profession partner, your local chapter is here for you.
South Florida Health Information Management Association.

The theme from FHIMA for this year is 'Smooth Sailing Ahead'.

SFHIMA is ready to set sail with more great informational sessions, networking and continuing education opportunities. Sessions this year will be offered in person and via remote web connections.

Create and Encourage an Environment Conducive to Promoting HIM Practices and Emerging HIM Occupations
(Get More Information . .) open to premium members only

Sponsor - PMI
disable
PMI: Advance the PM Profession Through the Promotion of Certification Training
To be a conduit of innovation, networking and support for the next evolution of Project Managers through strategic focus, customer centricity and operation agility
Mission

  • Advance the PM profession through the promotion of PMI certification training and project excellence acknowledgement.

  • Provide members and volunteers with networking, leadership roles and superior development and education events and activities,

  • Ensure alignment with PMIs talent triangle, compliance with PMIs core values and contribution to the improvement of the PM body of knowledge.

We are only one of over 270 Chapters serving Project Management Institute (PMI) members and communities in more than 70 countries around the world. These local communities help spread awareness of the profession and PMI by reaching out to local governments and organizations, hosting events or seminars for local practitioners and providing opportunities to learn, network and earn Professional Development Units (PDUs) toward maintaining credentials.

PMI South Florida Chapter
(Get More Information . .) open to premium members only

Sponsor - IIBA
disable
IIBA: Premier World-Wide Professional Association for Business Analysts
We are the local representative of the International Institution of Business Analysis (IIBA), the premier world-wide professional association for business analyst
Sponsorships are available.

The objectives of the Chapter are to:

  • Promote and advance the profession of Business Analysis
  • Provide opportunities to our members to gain knowledge and network with experienced professionals across various industries and government agencies
  • Provide access for members to a formal "knowledge base" as well as forums for sharing expertise, expressing professional opinions and building a reputation within the industry
  • Provide pathways to learn about business analysis best practices
  • Create corporate support for the IIBA within the local market by superior marketing/awareness programs that demonstrate the value of business analysis and the IIBA
  • Liaise with industry and association partners to increase awareness and benefit of IIBA Chapter members
  • Encourage and provide opportunities for our members to become Business Analysis certified professionals

As our events calendar and past events reflect, we have a mix of day time symposiums for professional development, after work meetings focused on a topic of particular concern to business analysts, and online meetings and webinars to develop your technical skills and analytical competencies, as well as one to two premiere dinner events per year with at least one distinguished guest speaker.

International Institution of Business Analysis (IIBA)
(Get More Information . .) open to premium members only

Sections in this issue:
click to jump to section