IT News and Events
vBeers South Florida (July 13th) Funky Buddha
Oct 7th, 2019 — Oct 13th, 2019 Generate the Custom HTML Email for this Issue
IT News and Events IT News and Events
Volume 259, Issue 2 << Previous Issue | Next Issue >>
IT - Marketing
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3 Ways Artificial Intelligence Can Empower Your Sales Team
According to a Harvard Business Review study, it's likely that 85% of customer interactions with businesses won't involve humans on the other end by 2020
"Thanks to mobile and the web, customer self-service is already commonplace in many industries. Thanks to the emergence of automation and artificial intelligence, consumers have numerous options available when they want to communicate with businesses.

Companies that acquire these new technologies experience a host of possibilities, particularly when it comes to customer retention and sales. Sales teams that use AI have already reported a 50% increase in leads and a 60% reduction in costs. Those figures should make any business sit up and take notice.

By identifying purchasing trends and making smart predictions, AI can help sales teams build better, more granular campaigns and optimize processes so salespeople can focus on big-picture thinking. AI is no longer a technology reserved only for tech-forward companies - anyone willing to put in the work can use it..."

Business 2 Community, October 8th, 2019
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B2B Video Marketing: A Strategy For Lead Generation
Video marketing is booming. It's no longer news. Cisco predicts that, globally, video traffic will be more than 80% of all web traffic by 2022 (up from a prediction of 75% made in 2017)
"Other recent reports claim a 17% leap in video content usage in 2018, with the average person watching more than 90 minutes of online video every day. In the same report, 85% of surveyed consumers said they would like to see more videos from brands.

However, simply creating videos isn't enough. Content marketing in general - and video marketing in particular - needs strategic planning to work.

For B2B marketing, the primary goal of content, video included, is often lead generation. That's why, when it comes to B2B video marketing, a great strategy weaves individual videos into a 'hub' - a long-term asset that can attract and nurture leads.

Let me explain..."

Business 2 Community, October 12th, 2019
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IT - Sales
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The Pipeline Review
Pipeline reviews are a great starting point for the process, a good pipeline review helps identify and isolate potential challenges as well as the performance leverage points
"I was meeting with a client, we were doing the first pipeline review as part of their implementation of the Sales Execution Framework... The client was a very large company, the current pipeline had thousands of opportunities. They had always done pipeline reviews - I suspect a number of the managers were thinking, 'Why are we doing this, we do them all the time - isn't there a better way to identify our performance leverage points?'

But they were really struggling to meet their numbers, performance was way off and they didn't know why. Their mantra of 'doing more' wasn't working. They needed to figure out what the real performance issues were..."

Business 2 Community, October 11th, 2019
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We Don't Lose Because Of What We Sell
Sit down with most sales people doing a loss review. The majority of the reasons cited for losing are...
  • Price
  • Price
  • Product deficiencies
  • Restrictions in how we do business, contracts, etc.
  • Price

"According to sales people, why we lose has little to do with our own performance.

Ask customers why they chose to buy, or even why they couldn't make a buying decision, the responses are seldom about the product or their confidence in the product/solution..."

Business 2 Community, October 7th, 2019
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IT - CRM
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7 Tips For Achieving SMB Growth With A Dynamic CRM
When it comes to customer relationship management (CRM) strategy and technology - and the flexibility a good CRM tool can create - small businesses can really shine
"Small businesses today have more opportunity to compete (and win) against larger competitors in their space than ever before. Unlike corporate giants, SMBs are rarely tied down by the slow-moving and bureaucratic decision-making process and can adapt to market changes at an unparalleled pace.

And when it comes to customer relationship management (CRM) strategy and technology - and the flexibility a good CRM tool can create - small businesses can really shine.

Large corporations can often require significant time and capital investment to extract and transfer vital information currently housed in disparate sales, marketing and customer service tools siloed across numerous departments. Small and midsized businesses don't have this problem and are generally able to integrate new tech on the fly that helps them share information more easily - giving them a competitive edge when it comes to successfully engaging with customers and establishing relationships that lead to sales..."

Business 2 Community, October 8th, 2019
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Now Is The Time For Sales Organizations To Embrace AI
Artificial intelligence is arguably the most disruptive technology to emerge over the last few decades
"Consumers are producing data at record levels. It's estimated we'll produce 463 exabytes per day by 2025. Yet humans aren't equipped to process that complex information.

We're starting to rely more on AI to interpret massive amounts of consumer and third-party data in real time, and to make it relevant for our uses. As a result, businesses can create personalized and tailored interactions for their customers at every step of the buying journey, delivering unforgettable experiences..."

CRMBuyer, October 11th, 2019
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Is Your CRM Actually Worth Logging Into?
A good customer relationship management (CRM) system is an essential tool for any business looking to ramp up its sales efforts. Underscoring the point, 91 percent of businesses with 10 or more employees report using a CRM
"Not only that, in 2018 alone, businesses large and small spent a combined $48.2 billion on CRM solutions. And while much has been written about why CRMs are so important, the reality is that when used on their own, getting the results you're looking for can be a tall order.

Despite their imperfections, sellers remain committed to using CRMs in the hope of solving a variety of problems. Specifically, they want a tool that:..."

Business 2 Community, October 10th, 2019
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They Aren't Using CRM
The first time a sales manager made this statement to me, in frustration, was about 20 years ago. Since then, it's become the common complaint I hear from managers
"It's what happens next that explains a large part of the problem, I always ask, 'Let's sign onto your CRM system and take a look at what's going on...'

You can probably guess what happens. These managers who expect their people to use CRM struggle in using CRM. If they are complaining about the lack of utilization, one would expect they can show the problems within the CRM system. For example, looking at opportunities-explaining what they would expect to see and aren't. Or accounts, or leads, or..."

Business 2 Community, October 12th, 2019
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PeopleTek News
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Is Feedback Important?
Top performing companies are not only good at accepting feedback, they deliberately ask for feedback. - Susan E. DeFranzo
"Is Feedback Important? We say it's not only important but that it's critical for organizational success and personal and professional growth. What do you think?

Don't confuse giving feedback with annual performance reviews; while both serve a purpose, if you want to move the performance needle and improve behaviors and skill-sets, giving regular, honoring, and well intended feedback will do the trick..."

PeopleTek News, October 10th, 2019
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Kelly Merbler News
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If The Shoe Doesn't Fit, Change It.
Is it time for a new pair?
"Last weekend my son was going to play with his friends as a typical 11-year-old boy does. He was in a hurry and I noticed he was frustrated while putting on his shoes as he attempted to wiggle in each foot.

He took off for the front door, walked out, only to return five minutes later to tell me that he needed a new pair of shoes. They looked worn but not more than usual. However, he insisted that they just didn't fit anymore and were becoming really uncomfortable to wear..."

Kelly Merbler News, October 7th, 2019
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Greta Schulz News
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The Hidden Reason for Sales Team Slump
Ever wonder why some salespeople are really good and some just aren't?
There are of course several reasons for that but I will tell you most often if you want to know why the sales team isn't performing, look at your sales manager!!

Unfortunately, we don't really know how to hire the right sales managers so we take a great sales person and make them into a manager. Big mistake!! Most often the skills of a great manager and counter-intuitive to the skills of a great salesperson.

Now is it possible that you could promote your best salesperson and make them a manager and they will be great, maybe.I wouldn't bet on it.

Greta Schultz News, October 9th, 2019
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Julie Kantor News
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Want To See Women Thrive In The Global Workforce? Sponsor Them
Most of us have seen the stats out there about women in the workplace: women comprise 50% of the workforce but are underrepresented in top management and STEM fields
Historically, it was considered a pipeline issue: since women entered the workforce after men, they just needed more time to be recruited, educated, trained, and propelled to the top. In the late 1980s, the term 'the glass ceiling' was coined by Marilyn Loden.

The glass ceiling describes how women are present in the workforce but are disproportionately represented in senior positions. Mentorship has long been recognized as one effective way of advancing women and minorities professionally. New research, just published in January of 2019 by the Center for Talent Innovation, shows that another form of support is also effective in recruiting and retaining a more diverse, hardworking and productive workforce. It is called sponsorship.

Julie Kantor News, October 9th, 2019
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SF IT vBeers Boca
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SFTA's vBeers@Boca
Biergarten Boca - Boca Raton

These informal networking/social events provide a relaxed environment to meet with other hands-on IT professionals and promote the growth of IT in South Florida. Come out and connect with other professionals in your industry! vBeers is a great event meant to promote growth of the IT industry here in South Florida. Register today so you can be a part of this great monthly event! Feel free to invite all of your friends and co workers who work in the IT industry!

$5 burger/fries and $3 featured drafts during happy hour! We meet in the upstairs lounge.

Hosted by John J. McLaughlin

Wednesday, October 16th, 2019: 5:30 PM to 8:30 PM
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SF IT vBeers Miami
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vBeersPlus @ Miami (Keiser University, Pembroke Pines)
Keiser University - Pembroke Pines

vBeersPlus events are vBeers events plus sponsorships - recruitment, community, commercial - plus food and drinks!

We meet on the 4th Wednesday of each month. This location is in South West Broward, with easy to access from Miami (less than 30 minutes from MIA), and Broward (less than 30 minutes from FLL). It is next to I75 (between the Pines Blvd and Miramar Pkwy exits.)

Food and drinks will be provided, so please register so that we have an accurate headcount and can prepare name badges.

If you are interested in being a sponsor, please email sales@itnewsandevents.com or call/text Lauren McLaughlin for details at (954) 729 9130.

Hosted by Lauren H. McLaughlin and John J. McLaughlin from vBeers

Wednesday, October 23rd, 2019: 6:00 PM to 9:00 PM
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Sponsor - TechLauderdale
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Sponsor TechLauderdale's Event At Citrix HQ
Hear from 3 decades of the Citrix CEO's and how they shaped Tech in South Florida and globally.
Chris Fleck will host with Roger Roberts, Mark Templeton, and David Henshall.

Schedule:

  • 5:00pm - Registration
  • 5:30pm - 6:30pm - Networking & Reception
  • 6:30pm - 7:30pm - Panel Program
  • 7:30pm - 8:00pm - Q & A

Tickets:

  • Members - $25
  • Non-members - $45

Sponsorships

  • Meetup Table - $300

About Citrix:

Citrix is a digital workspace platform that gives employees everything they need to be productive in one unified experience while arming IT with the visibility, simplicity, and security needed to enable and control it all.

TechLauderdale News, September 23rd, 2019
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TechLauderdale Corporate Membership Benefits
Learn. Connect. Grow.
TechLauderdale powered by the SFTA is an organization of collaborative trailblazers passionately curating content, inspiring creativity, building tech brands, and connecting business leaders to cultivate and expand the tech ecosystem in South Florida.

  • Diamond Membership Benefits $5,000/year
  • Platinum Membership Benefits $3,500/year
  • Gold Membership Benefits $2,000/year
  • Individual Membership Benefits $200/year

Learn. Connect. Grow.

We are an organization of collaborative trailblazers passionately curating content, inspiring creativity, building tech brands, and connecting business leaders to cultivate and expand the tech ecosystem in South Florida
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Sponsor - ITPalooza
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ITpalooza 2019 - Thursday December 5th
Download The Official Itp19 Sponsorship Prospectus
Thursday, December 5, 2019, Ft. Lauderdale

ITPalooza is South Florida's Premier Technology Conference. Now in its 8th year, ITPalooza is the preeminent platform to drive business deals and forge valuable connections with local and regional tech professionals.

Statistics for the last seven editions:

  • 15,000 - Attendees and Guests
  • 800 - Speakers and Presenters
  • 1100 - Participating Companies
  • 82% - Technology Professionals

Quick Summary of Sponsorships:

  • Platinum Package With Sponsored Speaking Session (6) - $5,500
  • Platinum Package With Vip Lounge / Party Sponsorship (4) - $5,000
  • Attendee Lunch Sponsor (4) - $2,000 - $2,750
  • Check-In Sponsor (4) - $2,000 - $2,750
  • Gold Package (75) - Gold Package (75)
  • Silver Package (50) - $1,000 - $1,750
  • Non-Profit / Startup Package (20) - $500 - $1,000

If you need a convenient PDF document to forward to your boss or a colleague, download the official ITP19 sponsorship opportunities price list, here it is.

ITPalooza, August 23rd, 2019
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Sponsor - Startup Safari
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Startup Safari Miami - October 25-26, 2019
If you want to maximize your exposure, more experience and connections and more SAFARI spirit, you should be partnering as sponsor with us
With becoming a SPONSOR, your company logo will be displayed above all logos in an exclusive section.

We offer exclusive sessions hosted by or hosted for you, guided tours and much much more.

Reach out to deep dive and learn more about the possibilities.

Email: sponsor@StartUPSAFARI.miami

Download Partner Info booklet

Startup Safari, October 25-26, 2019
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Sponsor - ISACA
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ISACA South Florida Chapter
Extensive networking opportunities, face-to-face contact and one-on-one meetings
SPONSORSHIP PROGRAM

  • ISACA South Florida Chapter outreach to more than 1,000 professionals, and partner organizations which represent a range of Corporate IT Audit, IT Compliance, IT Governance & IT Security responsibilities in a cross section of industries and business sizes
  • Extensive networking opportunities, face-to-face contact and one-on-one meetings
  • Display of your latest products and services to all attendees
  • Traffic flow throughout the exhibition area
  • Display of your logo and link to your home page on our ISACA South Florida Chapter web site

Find out more! Contact us at president@isacasfl.org

Corporate IT Audit, IT Compliance, IT Governance & IT Security Professionals
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Sponsor - ISSA
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Become A Sponsor of ISSA South Florida Chapter (SFISSA)
The ISSA South Florida Chapter (SFISSA) is a not-for-profit organization of information security professionals and practitioners.
The ISSA South Florida Chapter (SFISSA) is a not-for-profit organization of information security professionals and practitioners. It provides educational forums and peer interaction opportunities that enhance the knowledge, skill and professional growth of its members.

Members include practitioners at all levels of the security field in a broad range of industries, such as communications, education, healthcare, manufacturing, financial and government. SFISSA is an excellent vehicle for those who need to acquire CPE credits for certification needs.

Chapter sponsorship:

  • Platinum sponsors $1,500/meeting
  • Program sponsors $1,000/meeting

We need your support, so we hope that you will consider becoming a sponsor to support our chapter.

A not-for-profit organization of information security professionals and practitioners
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Sponsor - Refresh Miami
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Become A Refresh Miami Sponsor
Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings.
Become a Refresh Corporate Member!

Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings.

Refresh Corporate: $2000/Year

  • Guaranteed ticket to all speaker events
  • Complimentary ticket to three (3) Refresh Miami workshops ($150 value!)
  • 40% discount on all other Refresh Miami workshops ($160 value!)
  • Preferred Access to VIP/Speaker Dinners
  • Discounts on Community Events
  • Partner Discounts
  • Refresh Miami T-Shirt
  • Ability to post relevant events to Community Calendar
  • Ability to post jobs to Refresh Job Board
  • Ability to post business to Refresh Miami Tech Map

$2000/Year

Each month, we gather hundreds of entrepreneurs and technology professionals together to discuss the latest trends and advances in technology and entrepreneurship
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Sponsor - Palm Beach Tech
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Join Palm Beach Tech - Corporate Membership
Check our Membership options and help build the Palm Beaches into a Tech Hub!
Our Memberships are based on Exposure, Talent, & Business

  • STARTUP - $500/year
  • Tier 3 - $1,000/year
  • Tier 2 - $2,500/year
  • Tier 1 - $5,000/year

Palm Beach Tech is a nonprofit membership association Building the Palm Beaches into a Tech Hub.

Palm Beach Tech is a nonprofit membership association Building the Palm Beaches into a Tech Hub
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Sponsor - SFIMA
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South Florida Interactive Marketing Association (SFIMA) Sponsorship
The primary interactive voice in South Florida offering lifelong learning, top-notch networking and professional growth opportunities to marketers in Broward, Miami-Dade and Palm Beach counties
The South Florida Interactive Marketing Association (SFIMA) is dedicated to educational excellence and expertise in digital marketing. The organization serves as the primary interactive voice in South Florida offering lifelong learning, top-notch networking and professional growth opportunities to marketers in Broward, Miami-Dade and Palm Beach counties.

Sponsorship options:

  • Platinum Sponsorship
  • Gold Sponsorship
  • Event Sponsorship

Founded in 2004, SFIMA is an all-volunteer organization. Since its inception, the South Florida IMA board has partnered with other IMAs in the United States and top sponsors to present outstanding programming.

Dedicated to educational excellence and expertise in digital marketing
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