IT News and Events
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Sep 2nd, 2019 — Sep 8th, 2019 Generate the Custom HTML Email for this Issue
IT News and Events IT News and Events
Volume 258, Issue 1 << Previous Issue | Next Issue >>
IT - Marketing
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What Does 'Fomo' Mean, And How Do You Use It?
FOMO is one of the few internet acronyms that has wiggled its way into psychology papers, the evening news, and every college counseling office in America
"But what does FOMO mean, where'd it come from, and how do you use it?

Fear of Missing Out

FOMO is simply an acronym for 'fear of missing out.' It's a term that's used to describe the anxiety of missing out on opportunities. Usually, feelings of FOMO are accompanied by the idea that someone else (friends, family, or coworkers) is taking part in the opportunity that you're missing out on. It's a bit like being 'in the know' or keeping up with the Joneses..."

How-To Geek, September 2nd, 2019
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IT - Sales
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'I Don't Do Templates!'
Recently, I met with a group of great sales executives. They were looking to raise the bar on performance, driving growth
"We talked about a number of things, I was trying to understand what they had in place, the challenges they had, and their execution discipline.

They had invested a huge amount in very powerful training and tools for the sales people. If people were using the training and tools, their performance should have been much better. As we discussed the situation and looked at the data, it turned out people weren't using the training or tools that had been put in place. Managers weren't coaching the people on the skills/processed introduced in the training and weren't leveraging the tools as part of their review and coaching processes..."

Business 2 Community, September 5th, 2019
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5 Sales Enablement Elements Your Team Needs
One thing all inbound marketers share? A strong desire to keep our marketing team aligned with our sales team. Another common denominator?
"We recognize the importance content plays in every aspect of our digital marketing strategy. When you combine these two ideas, creating sales enablement material is the result.

With sales enablement content, your marketing team can provide your sales team with the knowledge, skills, and engaging information for them to turn more leads into customers. The right finesse can convert almost any piece of content into something sales can utilize. However, certain types of sales enablement stand out. Here are some examples of content you can create to help your sales team connect with potential buyers..."

Business 2 Community, September 5th, 2019
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5 Strategies To Drive Sales Productivity
Almost every company struggles with sales productivity, and this problem is only exacerbated by the rising pressure to meet or exceed increasing revenue targets
"Organizations are growing their sales teams and chasing more aggressive sales goals, but they aren't scaling their processes, best practices, and sales tools at the same rate.

As a result, productivity continues to decline, year-over-year. And it certainly doesn't help that instant access to viral videos, social media, and chat messages makes it easier than ever for sales reps to get distracted, off-task, or even overwhelmed..."

Business 2 Community, September 3rd, 2019
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How To Increase Referrals - And Win More Business
In the second video of this series on referral marketing, Liz Harr will continue talking about referral marketing, something that everybody in professional services is used to when it comes to bringing in new business, generating more leads
"TRANSCRIPTION:

Hi. In this video series, I'll continue talking about referral marketing, something that everybody in professional services is used to when it comes to bringing in new business, generating more leads. In this particular blog, what I'll be talking about is how to increase referrals because it doesn't always happen through the means that you might think it does.

If you take a look at this chart, what I'm showing you here are factors in order that increase the probability you'll get a referral. Look at sponsorships. That's oftentimes the way that people think is the top way that they'll be getting referrals but if you look all the way at the bottom of this chart, you see visible expertise..."

Business 2 Community, September 6th, 2019
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Sales Performance Improvement, Where To Start
I wrote, 'Improving Sales Performance Without Changing How You Sell.' Readers started responding, 'This is great, where do we start?' Here are some thoughts...
"'One size fits all:' Too often, we have a 'one size fits all' approach to performance improvement. We focus on one thing, for example prospecting or pipeline coverage, and inflict this on the entire organization. Yet each person is different, as a result we may be doing the wrong thing with some, or may not be as impactful as we might be.

For example, we may have high performers who have a great prospecting cadence and healthy pipelines. Focusing them on these initiatives creates no value for them, or may distract them from what they need to be doing. Or those who struggle in the sales process, we may be making things even more difficult by diluting focus..."

Business 2 Community, September 2nd, 2019
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IT - CRM
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How A Sales Representative Uses Microsoft Dynamics CRM To Convert More Leads Into Opportunities
As a sales representative, you will most likely be using the Sales application from your Microsoft Dynamics 365 homepage
"The sales activity dashboard is just one of many dashboards available, but it provides you with the most useful tools for your day-to-day operations.

The default sales activity dashboard comes with many practical tabs that help you visualize your data. Those include..."

SWC, September 3rd, 2019
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Organizations Reap Benefits Of Mobile CRM Apps
Salesforce now offers organizations such as Cornell University the ability to render CRM systems as apps, making it easy to manage students and faculty at a number of colleges
"In an increasingly connected world, mobile CRM is becoming more important for organizations designing CRM strategies.

The global mobile CRM market is estimated to grow exponentially over the next 10 years, according to a study by Future Market Insights (FMI). In 2019, the market's estimated value was around $15 billion, up from $13.5 billion in 2018. Healthcare, retail and education are some of the markets with the highest potential to gain benefits from mobile CRM apps..."

SearchCustomerExperience, September 3rd, 2019
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What Is A CRM Model?
Your company has a serious problem. Customers are leaving left and right, taking streams of revenue with them
"You can't figure out what's going on - your product/service receives great reviews, your sales team is qualifying prospects every day, and people are reading the material sent by marketing.

Your company might have all the right elements to be successful, but if you're not investing time and effort into relationships with potential/current customers, you can kiss their business goodbye.

It's not rocket science - when customers don't feel valued or even hear from your company on a regular basis, they head over to a competitor who will. If this is the case, your company might just be in need of a CRM model..."

Business 2 Community, September 3rd, 2019
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SF IT vBeers Broward
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vBeersPlus @ General Provision FATVillage Ft. Lauderdale
vBeersPlus events include sponsorships - recruitment, community, commercial
General Provision - Fort Lauderdale
  • 525 NW 1st Avenue, Fort Lauderdale 33301

Join us for the next vBeerPlus South Florida. vBeers/vBeersPlus events happen four times a month on the first four Wednesdays. Check the vBeers meetup.com page for the locations.

Sponsors: TechLauderdale, ITNE, FIU Online

Informal IT Networking Every Wednesday, Locations Vary

Join us for vBeersPlus at General Provision Downtown Ft. Lauderdale.

vBeers events happen four times a month on the first four Wednesdays. Check the meetup.com page for the locations.

vBeersPlus events adds sponsorships - recruitment, community, commercial

These informal networking/social events provide a relaxed environment to meet with other hands-on IT professionals and promote the growth of IT in South Florida.

I would like to invite local firms who are seeking new IT employees to sponsor a table which they will staff before or as part of the vBeersPlus.

These tables will be set up before the vBeersPlus. Job fair attendees and the hiring firms' representatives are encouraged to stay for the networking and talks.

In advance of the vBeersPlus, I will post a list of the positions that are available from the table sponsors.

I am now looking for sponsors to deliver short commercial talks during vBeersPlus. The idea is to describe an IT problem such that people will relate to it then briefly describe the sponsor's solution. Attendees will be able to visit the sponsor's table, after the presentations, to discuss the presented solution.

Food and drinks will be covered by the sponsors.

If you are interested in sponsoring a table at the Job Fair and/or presenting a commercial solution, please email sales@itnewsandevents.com or call/text Lauren McLaughlin for details at (954) 729 9130.

Register / Details

FIU Online

Concerns about network security are keeping computer engineers in high demand. As cyber-attacks have become more sophisticated, network security specialists with advanced training will be among the most sought-after professionals in the field. The National Security Agency and the Department of Homeland Security have designated Florida International University as a National Center of Academic Excellence in Cyber Defense Education. Gain the skills you need to protect and defend computer networks from attacks and take on a leadership role. Earn your MS in Computer Engineering: Network Security in 10 months. No GRE. 100% online. Learn more.

Hosted by John J. McLaughlin and Lauren H. McLaughlin

Wednesday, September 11th, 2019: 6:00 PM to 9:00 PM
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PeopleTek News
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Influence Your Workplace
People may hear your words, but they feel your attitude - John Maxwell
"Think of the best co-worker you've ever had. The one who everyone spoke well of and enjoyed working with. The one who made you smile when they walked into the room. The one whose influence you remember all of these years later because they were just that great.

What qualities did this person embody? Was he the most qualified? Was she the most well educated? Had he been there the longest? Did she know the product better than everyone? Maybe, but maybe not..."

PeopleTek News, September 4th, 2019
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Greta Schulz News
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What Is True Professional Selling?
Today, more organizations are facing increasingly more competition, rapidly changing technology, slower market growth, and less product differentiation
"This trend requires business development professionals to manage more accounts, build stronger relationships, sell to multiple buyers, and be much more creative when selling. Therefore it becomes much more difficult than it used to be to sell... or does it?

I believe that this is the best thing that ever happened to professional sales people. Why? The days of Herb Tarleck from WKRP are gone. It seems we were 'pitching' out wares for a long time, hence the bad reputation of a salesperson, then there was the other extreme when the economy was so good we often turned into order takers..."

Greta Schultz News, September 5th, 2019
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Julie Kantor News
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Mars & Venus? Big New Studies On Women In Tech From IDC And Northwestern
By MacKenzie Moore, Director, Twomentor LLC
"The fact that women are underrepresented in tech (and STEM jobs in general) is frankly not news: the lack of representation of women and minorities in tech gained visibility 5-7 years ago and exploded when Google and other tech companies released their diversity reports. So, what's new? Recently, we are seeing new and exciting research pointing to the causes for the lack of diversity and solutions for shifting cultures to advance women in the workplace. Spoiler alert: think unconscious bias and inadequate support networks..."
Julie Kantor News, September 5th, 2019
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SF IT vBeers Boca
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SFTA's vBeers@Boca
Biergarten Boca - Boca Raton

These informal networking/social events provide a relaxed environment to meet with other hands-on IT professionals and promote the growth of IT in South Florida. Come out and connect with other professionals in your industry! vBeers is a great event meant to promote growth of the IT industry here in South Florida. Register today so you can be a part of this great monthly event! Feel free to invite all of your friends and co workers who work in the IT industry!

$5 burger/fries and $3 featured drafts during happy hour! We meet in the upstairs lounge.

Registration is free.

Hosted by John J. McLaughlin

Wednesday, September 18th, 2019: 5:30 PM to 8:30 PM
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Sponsor - ITPalooza
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ITpalooza 2019 - Thursday December 5th
Download The Official Itp19 Sponsorship Prospectus
Thursday, December 5, 2019, Ft. Lauderdale

ITPalooza is South Florida's Premier Technology Conference. Now in its 8th year, ITPalooza is the preeminent platform to drive business deals and forge valuable connections with local and regional tech professionals.

Statistics for the last seven editions:

  • 15,000 - Attendees and Guests
  • 800 - Speakers and Presenters
  • 1100 - Participating Companies
  • 82% - Technology Professionals

Quick Summary of Sponsorships:

  • Platinum Package With Sponsored Speaking Session (6) - $5,500
  • Platinum Package With Vip Lounge / Party Sponsorship (4) - $5,000
  • Attendee Lunch Sponsor (4) - $2,000 - $2,750
  • Check-In Sponsor (4) - $2,000 - $2,750
  • Gold Package (75) - Gold Package (75)
  • Silver Package (50) - $1,000 - $1,750
  • Non-Profit / Startup Package (20) - $500 - $1,000

If you need a convenient PDF document to forward to your boss or a colleague, download the official ITP19 sponsorship opportunities price list, here it is.

ITPalooza, August 23rd, 2019
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Sponsor - CIO
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12th Annual, 2019 CIO Golf Outing
Jacaranda Golf Course - Plantation
With sponsorship opportunities starting at just $350, we've made taking part in the most anticipated golf outing of the year easier than ever.

Good to know: You sponsorship dollars contribute directly to the success of the CIO Council Scholarship Fund which to date has awarded over 30 scholarships to deserving young students in the Miami-Dade and Broward Counties.

Hosted by CIO Council South Florida

Friday, September 20th, 2019: 7:30 AM to 2:00 PM
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Sponsor - SIM
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South Florida SIM 2019 Conference
NSU - Davie

SIM is a senior IT leadership organization with over 5,000 national members. SIM South Florida strives to strengthen professional communications among members who direct the application of information technology in private and public organizations.

  • SIM members login for access to the free member registration.
  • IT Executives who are not SIM members, sign up for the wait list to request a free non-member registration.
  • Vendors that are not sponsors will not be admitted to this meeting without prior authorization by the local chapter Board of Directors.

Agenda

  • 8:00 AM - 9:00 AM Registration & Breakfast
  • 9:00 AM - 10:00 AM Keynote Speaker
  • 10:15 AM - 12:15 PM Round Table discussion
  • 12:15 PM - 1:30 PM Networking Lunch

Hosted by SIM South Florida

Wednesday, October 16th, 2019: 8:00 AM to 01:30 PM
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Sponsor - Startup Safari
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Startup Safari Miami - October 25-26, 2019
If you want to maximize your exposure, more experience and connections and more SAFARI spirit, you should be partnering as sponsor with us
With becoming a SPONSOR, your company logo will be displayed above all logos in an exclusive section.

We offer exclusive sessions hosted by or hosted for you, guided tours and much much more.

Reach out to deep dive and learn more about the possibilities.

Email: sponsor@StartUPSAFARI.miami

Download Partner Info booklet

Startup Safari, October 25-26, 2019
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Sponsor - ISACA
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ISACA South Florida Chapter
Extensive networking opportunities, face-to-face contact and one-on-one meetings
SPONSORSHIP PROGRAM

  • ISACA South Florida Chapter outreach to more than 1,000 professionals, and partner organizations which represent a range of Corporate IT Audit, IT Compliance, IT Governance & IT Security responsibilities in a cross section of industries and business sizes
  • Extensive networking opportunities, face-to-face contact and one-on-one meetings
  • Display of your latest products and services to all attendees
  • Traffic flow throughout the exhibition area
  • Display of your logo and link to your home page on our ISACA South Florida Chapter web site

Find out more! Contact us at president@isacasfl.org

Corporate IT Audit, IT Compliance, IT Governance & IT Security Professionals
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Sponsor - ISSA
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Become A Sponsor of ISSA South Florida Chapter (SFISSA)
The ISSA South Florida Chapter (SFISSA) is a not-for-profit organization of information security professionals and practitioners.
The ISSA South Florida Chapter (SFISSA) is a not-for-profit organization of information security professionals and practitioners. It provides educational forums and peer interaction opportunities that enhance the knowledge, skill and professional growth of its members.

Members include practitioners at all levels of the security field in a broad range of industries, such as communications, education, healthcare, manufacturing, financial and government. SFISSA is an excellent vehicle for those who need to acquire CPE credits for certification needs.

Chapter sponsorship:

  • Platinum sponsors $1,500/meeting
  • Program sponsors $1,000/meeting

We need your support, so we hope that you will consider becoming a sponsor to support our chapter.

A not-for-profit organization of information security professionals and practitioners
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Sponsor - SFTA
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SFTA Corporate Membership Benefits
Learn. Connect. Grow.
The SFTA is an organization of collaborative trailblazers passionately curating content, inspiring creativity, building tech brands, and connecting business leaders to cultivate and expand the tech ecosystem in South Florida.

  • Diamond Membership Benefits $5,000/year
  • Platinum Membership Benefits $3,500/year
  • Gold Membership Benefits $2,000/year
  • Individual Membership Benefits $200/year

Learn. Connect. Grow.

We are an organization of collaborative trailblazers passionately curating content, inspiring creativity, building tech brands, and connecting business leaders to cultivate and expand the tech ecosystem in South Florida
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Sponsor - Refresh Miami
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Become A Refresh Miami Sponsor
Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings.
Become a Refresh Corporate Member!

Be front and center at all our monthly speaker events, get training on the latest technologies, break bread with our distinguished speakers, and find qualified candidates via our sponsored job listings.

Refresh Corporate: $2000/Year

  • Guaranteed ticket to all speaker events
  • Complimentary ticket to three (3) Refresh Miami workshops ($150 value!)
  • 40% discount on all other Refresh Miami workshops ($160 value!)
  • Preferred Access to VIP/Speaker Dinners
  • Discounts on Community Events
  • Partner Discounts
  • Refresh Miami T-Shirt
  • Ability to post relevant events to Community Calendar
  • Ability to post jobs to Refresh Job Board
  • Ability to post business to Refresh Miami Tech Map

$2000/Year

Each month, we gather hundreds of entrepreneurs and technology professionals together to discuss the latest trends and advances in technology and entrepreneurship
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Sponsor - Palm Beach Tech
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Join Palm Beach Tech - Corporate Membership
Check our Membership options and help build the Palm Beaches into a Tech Hub!
Our Memberships are based on Exposure, Talent, & Business

  • STARTUP - $500/year
  • Tier 3 - $1,000/year
  • Tier 2 - $2,500/year
  • Tier 1 - $5,000/year

Palm Beach Tech is a nonprofit membership association Building the Palm Beaches into a Tech Hub.

Palm Beach Tech is a nonprofit membership association Building the Palm Beaches into a Tech Hub
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Sponsor - SFIMA
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South Florida Interactive Marketing Association (SFIMA) Sponsorship
The primary interactive voice in South Florida offering lifelong learning, top-notch networking and professional growth opportunities to marketers in Broward, Miami-Dade and Palm Beach counties
The South Florida Interactive Marketing Association (SFIMA) is dedicated to educational excellence and expertise in digital marketing. The organization serves as the primary interactive voice in South Florida offering lifelong learning, top-notch networking and professional growth opportunities to marketers in Broward, Miami-Dade and Palm Beach counties.

Sponsorship options:

  • Platinum Sponsorship
  • Gold Sponsorship
  • Event Sponsorship

Founded in 2004, SFIMA is an all-volunteer organization. Since its inception, the South Florida IMA board has partnered with other IMAs in the United States and top sponsors to present outstanding programming.

Dedicated to educational excellence and expertise in digital marketing
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